"Online portals are also bleeding heavily and have huge accumulated losses. There is pressure from investors to cut down on discounting."
While the outbreak has forced most leading brands like Apple, Xiaomi, Oppo, Vivo, and Realme to rework their launch dates and pricing strategies, Samsung, which struggled to maintain its hold over the market last year, has taken the lead.
Competition in the booming multi-billion dollar Indian smartphone market is further set to intensify with e-commerce giants Amazon, Flipkart and Snapdeal all set to launch Google's much-awaited sub-$100 (around Rs 6,000) handsets on Monday.
These five are budget-friendly yet feature rich.
The Coolpad Cool 1 offers great performance without compromising on battery life.
India continues to be the fastest growing smartphone market in the Asia Pacific region.
In the coming weeks, online retailers are expected to further raise the pitch with shopping festivals, discounts, and cashback offers.
By getting its focus back on the sub-Rs 10,000 and other price segments, Vivo is filling key gaps aggressively in a bid to grab share and regain strength in smartphone market.
Google's new Nexus models are hands down the show-stealers of the season.
All but 500 who booked Note 7 phones have bought older devices instead of cancelling their orders but Samsung may still lose market share this festive season.
CF Retina helps a potential buyer get a near-real experience.
Technology giant Microsoft has now joined the wearables bandwagon with the launch of its smart band Microsoft Band, designed for people looking to live healthier and be more productive.
The MotoG 3rd generation costs Rs 11,999 for the 8GB version with 1GB RAM.
Tim Cook, CEO of Apple, recently stated that he sees India in the same position that China was seven to ten years ago
The much-awaited Lumia 535 has hit the stores in India.
The Turbo boasts of new design, hardware and, most importantly, strong build.
In a first, the India's smartphone market fell by 4%.
However, considered its high price of Rs 25k, Chinese smartphones like Xiaomi Mi4 and Oppo's One Plus One can dent the Japanese phone's popularity.
Anupam Pahuja, General Manager for Technology at PayPal Asia-Pacific in Singapore tells us what makes a successful start-up different from an average one.
Apple still has a request pending for a sales ban against newer Samsung phones in that proceeding.
The Canadian smartphone maker is banking on its platform-agnostic security and software products to make incursions in the market.
A look at few of the key features from the latest Android Operating System called Lollipop or Android 5.0
This phone seems to be a result of HTC listening to what the users wanted.
If you are mulling the idea of buying a smartphone with great specs in the sub-50K range, then these five launched in 2014 are worth a look.
Here is what we expect will be the top innovations of 2015
Tax problems and unfavourable WTO agreements are making Tamil Nadu's electronics corridor less attractive to companies.
The under Rs 20,000 price category is a sweet spot for the consumers, who wish to have a great smartphone, but are not willing to shell out a lot of cash to own one.
Get the best deal for your loved one(s) :-)
The Yu Yureka Plus from Micromax has a few good things to offer.
Since most people in this segment might be using internet for the first time on their mobiles, user experience is important.
Lenovo, Xiaomi, Vivo, Gionee lead the onslaught, beating Indian and global brands with smart deals and astute image management measures.
What does the Mi 3 offer buyers at this price? A closer look at the phone that sold 95,000 units in six online flash sales.
Digitally driven businesses have cut short the time to market significantly.
Lenovo's fortunes and portfolio have been gathering pace especially since the release of the K3 Note, and the company has even declared that they do not plan on letting Lenovo branded phones play a second fiddle to their Motorola siblings. With the release of Lenovo's Vibe X3, the company seems to be coming good on that promise.
Let us take a look at some of the most important parameters that have completely transformed smartphones in the last few years.
The Xolo Black from Lava is indeed a well rounded mobile phone. However, the recent price cuts offered by Lenovo for Moto E and Moto G (second generation), Xolo Black can only find a firm footing if it came with some swift price cuts.
While you must have seen the 'Best 4G smartphones money can buy', here's another list for those who value money and yet don't compromise on quality of smartphones they buy!
